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Simplified Solutions is a Digital Marketing and Technology company with offices in Chicago, Phoenix / Scottsdale, and Saint Louis. We service B2B clients nationwide with digital marketing and technology strategy, development, and execution to help them connect with their customers online.
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WHO WE ARE Strategic. Experienced. Hands-on Partners.
Tom Casale — Managing Partner / Chief Operating Officer
Bill Kamper — Managing Partner / Chief Marketing Strategist
OUR WORK Online Marketing & Technology Case Studies.
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The Client John Marshall is an independent law school located in the heart of Chicago’s downtown loop. Since 2010, SimplifiedSolutions has been the school’s marketing agency, creating and helping manage all of their digital and offline recruitment campaigns for the school’s JD, Graduate and Distance Education Programs. We have helped move them from the print and DM heavy age into a digitally-driven strategy. Last year we […]
The Client For most professional service companies, including our client Affiliated Resource Group,  lead-generation is becoming critical to business growth. Affiliated is an Ohio-based IT company specializing in Microsoft Dynamics CRM implementations and customization has been a SimplifiedSolutions client since 2010. They also offer Managed IT Services for mid-sized companies which is a very competitive space. While there are […]
The Client RealityCheck is a global partnership of qualitative human insight strategists for Fortune 500 Brands. They believe that consumers don’t buy brands.  People do.  This perspective is fairly unique in the marketing research field and they were looking for a way to tell the story of their innovative approach. The Solution For the last five years […]
Local SEO Optimization for Multi-Location Bank
SimplifiedSolutions builds tailored end-to-end e-commerce solutions for e-retailers requiring shopper experiences that are fast, seamlessly integrated with back-end processes, and in-sync with your merchandising and promotional strategies. Here are three case studies, each with a different approach to the client’s needs and budget. Wholesale Telecom WooCommerce Website and Google Adwords Paid Search for B2B national […]
E-Commerce Website on WooCommerce and Google Adwords Paid Search for B2B national reseller of refurbished phone systems and parts
HOW WE THINK Insights & Ideas for Marketing on the Web
Digital Marketing Trends: Postcard Remarketing for Lead Generation
Featured, Online Marketing Strategy Postcard Remarketing
Introduction: Postcard Remarketing In the digital era, where email inboxes are overflowing and online ads are often ignored, there’s a remarkable yet unexpected player emerging in the field of remarketing: postcards. Yes, you read that right – postcards, those quaint relics of the pre-internet age, are making a surprising comeback and proving to be a […]
9 Good Reasons for Video Content Marketing
Featured, Online Marketing Strategy, Video Content Marketing
1. Memorable Compelling content combined with a powerful story-telling medium can create a memorable experience for your potential and current customers According to Nielson, overall recall of online video runs high at 69% 2. Engaging A web video with emotionally compelling content can keep your viewer engaged longer. 56% of online videos are watched for […]