Driving Conversions with Facebook Advertising for Campus Recruiter
Honor Roll Online is a premier professional career services company. The online recruiter provides its corporate partners with access to a rich talent pool of students and graduates of America’s top small universities and colleges (5,000 and under).
To increase its database of students, Honor Roll Online needed to broaden exposure, drive traffic, and convert students at 75 premier colleges where they had little or no presence to sign up for the free placement services.
Facebook Advertising Solution
SimplifiedSolutions developed a micro-targeted PPC campaign on Facebook to reach students attending specific schools. Seventy-five campus-specific or areas of study ads promoted HRO’s unique value proposition.
Generated over 200,000 branded impressions, 15,000 site visits, and ADDED more than 2,000 new enrollees!
SimplifiedSolutions – A Chicago Digital Marketing Agency