1. Memorable Compelling content combined with a powerful story-telling medium can create a memorable experience for your potential and current customers According to Nielson, overall recall of online video runs high at 69% 2. Engaging A web video with emotionally compelling content can keep your viewer engaged longer. 56% of online videos are watched for […]
Maybe your key business objectives read something like this: Increase new business traffic, inquiries, or sales by X% Reinforce position as the premier provider of (put your service or product here) Introduce new products or services Maybe your web marketing strategy should be this simple: Create a comprehensive Online Business Optimization Program to increase higher […]
Email marketing is an extremely effective CRM strategy to communicate and build relationships with a diverse database of contacts. It is the most efficient way to push out targeted, timely and impactful messages to your customers and consumers on a regular basis. Here’s how your business can derive benefits from developing permission-based and measurable email […]
This year we’ll see continued explosive growth in sms marketing. Like email was to communication a decade ago, texting (personal and promotional) is quickly becoming the primary tool for fast business communication. Its impact is already undeniable: In 2011 the volume of mobile text messages exceeded the number of phone calls made for the first […]
Updating status = self-promotion? What drives people to tweet? According to the “Consumer Internet Barometer” from TNS and The Conference Board, 41.6% percent of Internet users who used Twitter did so to keep in touch with their friends. In addition, 29.1% used it to update their status, 25.8% to find news and stay updated, 21.7% […]
Now that things like Facebook and Tweets are household words the question is how to make it work for your business or company. As you know, Social Media consists of network-based websites and technologies that support and encourage user-generated content and conversation through blogs, photos, videos, discussion forums, reviews, and more. By effectively engaging your […]
Almost 75% of all search engine traffic comes from Google. It’s important that you play by their SEO rules to get your website ranked and indexed properly. Google looks for two important things to qualify a site: content and relevance. We’d all be richer than Bill Gates if we could figure out how to make […]